SERVICE
The Brand Edit
Refine what’s there. Fix what’s not. Move forward with clarity.
A focused brand reset for teams who don’t need a full rebrand—but know something isn’t quite working.
WHAT THIS IS
A sharp, strategic pass on your existing brand to identify what’s working, what’s not, and what needs to change. No starting from scratch, no overhauls for the sake of it—just smart, high-impact decisions that bring your brand back into alignment.
WHAT YOU GET
- Brand audit across your website + key touchpoints
- Clear direction on what to keep, refine or remove
- Strategic recommendations for typography, colour and visual language
- A focused set of design updates or examples to show the direction
- A concise Brand document you can actually use
WHAT'S NOT INCLUDED
- Full rebrand or net-new identity system
- Logo redesign from scratch
- Ongoing design production or roll-out
- Endless revision rounds or multiple directions
- Website development or implementation
WHo it's for
- Founders and teams who feel like their brand is “almost there” but not quite
- Businesses with traction who’ve outgrown their current look or message
- People who want expert direction—not 15 options
this is not for
- Early-stage brands starting from zero
- Teams looking for a full rebrand or deep exploration process
- Anyone who prefers slow, consensus-driven decision making
Process
Clarity
We review your current brand, uncover what’s working, and pinpoint what’s holding it back.
Direction
You get clear, opinionated guidance on how to refine and elevate your brand.
Move
You leave with aligned decisions and a direction you can confidently implement.
timeline
- Duration: 1–2 weeks
- Start: Within 1 week of booking
- Format: Async review + 1–2 Zoom sessions